Collaborate with the marketing team to develop and execute a content strategy that aligns with company goals and objectives
Research industry-related topics and trends to create engaging, informative, and relevant content
Produce well-researched, accurate, and original written content for various channels, including websites, blogs, social media, email campaigns, whitepapers, case studies, and more
Proofread and edit content for grammar, punctuation, and style, ensuring consistent brand voice and messaging across all content
Optimize content for search engines and lead generation, incorporating relevant phrases to improve search rankings and drive organic traffic
Coordinate with graphic designers, videographers, and other creative team members to create visually appealing and shareable content
Manage and maintain an organized content calendar, ensuring timely delivery of content and alignment with marketing campaigns and initiatives
Analyze content performance and make data-driven recommendations for improvement or optimization
Contribute to the development of internal communication materials, such as newsletters, presentations, and company announcements
Stay up-to-date on industry trends and best practices in content marketing, and regularly share insights and learnings with the team
Qualification & Experience
Bachelor's degree in English, Journalism, Communications, Marketing, or a related field
Minimum of 1 years of proven experience in content writing or copywriting, preferably in the Legal and Finance sector
Excellent written and verbal communication skills, with a strong command of the English language
Proficiency in Microsoft Office Suite and Google Workspace, as well as content management systems and SEO tools